A great way to gain exposure for your business is to write articles for other [online] publications. Organizations I also write for:

My latest off-site article, AACPL eBooks is for patch.com and discusses the local county library and their eBooks borrowing system.

If you are thinking of doing something similar, keep in mind-- editing your work is one of the most important factors. I tend to write a lot for my own sites/blogs, and find I am a bit more careful when writing for others. That said, I have allowed one or two mistakes to go uncorrected and can do nothing but cringe when this happens.

You may also want to save a copy of the browser page of your off-site article or snap a screen shot just in case. Most of us use automatic logins for accounts we use often and it is so easy to gain access to someone else's accounts when computers, notebooks and other personal devices are left unattended.